esp is a solutions based agency disciplined in designing strategies that work.
Step 1
Produce a complete internal analysis, diagnosis and discussion to establish your goals for:
- client relationship management
- sports marketing
- entertainment marketing (film, tv, music, theatre)
- cause & social responsibility
Step 2
Together we will produce a clear, focused plan in a working brief that identifies the targets, specific timelines, and budgeted resources.
- corporate or brand communication
- media touch points
- vertical and/or cross channel planning
- activation planning
Step 3
Recommend a strategy for the corporation or business unit. Negotiate and secure the chosen strategy with favorable terms.
- sponsorship
- corporate hospitality
- event participation
- business-to-business & business-to-consumer
Step 4
Activation and execution or deliverables may be passed through to an in-house team.
- product placement and brand awareness
- consumer sweepstakes & fulfillment
- event management & production
- social media integration
Step 5
Completion analysis is delivered post mortem. Third party analysis is supported.
- evaluation
- measurement
- ROI
- recommendations